NATURIUM Niacinamide Cleansing Gelee Review – sarah fynn

hihi everyone, I hope all is well. Naturium has been the talk of the skincare community, ever since the launch of their body washes. Today though, I want to talk about their face wash, in particular the niacinamide cleansing gelee.

I got this cleanser in the 2025 SpaceNK beauty advent calendar and I’m just about to finish it, I started using it in March. Btw, I cant wait for the 2026 beauty calendars line up!

Experience

This cleanser promises a lot and is packed with a lot of active ingredients: it has 3% niacinamide, sodium hyaluronate and a vitamin c derivative and promises to leave the skin feeling fresh, clean and balanced. It can also be used as a face mask! The texture is lovely, its jelly like consistency and produces a low lather, it rinses off well. There’s no fragrance and i had no irritation with it

Ive been using this cleanser for a while now, i started using it as a 2nd cleanser after removing makeup but lately, for the last month, I’ve also been using it as a makeup remover. As a makeup remover its ok, Im still getting used to using a face wash for this step but it is effective at removing makeup and mascara, even eyelash glue. its ok good as a face wash. I feel like with this cleanser i have to wash for longer in order to get a proper deep cleanse.

I’m slightly disappointed with the cleanser because I was hoping it would help with my pores and whiteheads around my nose area because of the addition of niaciamide but i didnt notice a difference here. the cleanser also tends to dry up and clog the pump ( see picture): kinda makes me feel icky lol. I didnt know it can be used as a face mask until i was prepping for this review. I managed to use it as such maybe twice before I finished but it snot enough to comment on its benefits as a face mask

verdict

bittersweet: its an ok cleanser: it removes makeup, it cleanses the face and doesnt dry out the skin but it also didnt blow me away. its huge, the full size is 210ml but it also comes in a travel size 59ml which is great to test out before spending £18.50 on it. I wouldnt buy this partially because I dont like spending more than £6 on a face wash lol( why its going down the drain! lol) but now that Ive used it, I also don’t like it that much it repurchase it. I wish it said on the packaging it can be used as a face mask because I literally didn’t find out till the last min lol

Naturium is becoming a hit and miss brand for me, I was so excited for it to finally be in the UK and I’ve tried a few of thier products but there’s only one item I keep repurchasing: the vitamin C serum. The (intentional) product junkie in me will always give them a chance ( with caution!) though!

Naturium is available at Boots and SpaceNK